“Hey, ChatGPT… Generate Me a Logo for My Business”
AI can generate logos, colours and ideas in seconds, but branding is about much more than design. In this blog, we explore where AI adds value, where human expertise remains essential, and why strong brands are built on strategy, purpose and real connection.
The Most Common Marketing Mistakes Small Businesses Make (And Why They Keep Happening)
Here’s what we think is holding small business marketing back. And we don’t see these patterns from the sidelines.
Stock Photos are Killing Your Brand (And Everyone Can Tell)
There are times where stock photos can be used but there is a time and place, here is why you should try to avoid them where possible…
DYW Careers Week: Shaping the Next Generation of Marketing Talent
This week marks DYW Careers Week, a celebration of the employers, educators, and students helping young people build the skills and confidence to thrive in the world of work.
Most Businesses Are Using Social Media Wrong. Are You One of Them?
Most businesses post without purpose. Learn how to turn your social media from scrolling to selling with Prospect 13’s no-nonsense approach.
Sharing our Top 13 Career Tips for Scottish Careers Week 2025
We’re buzzing to welcome Enzi Rengel to the Prospect 13 team as our 2026 Robert Gordon University placement student.